13, 1300 and 1800 numbers,
tracked and understood.
Early accessCall tracking and AI Call Insights open first to early-access customers.
Our inbound number platform is CommStack NMS. It routes 13, 1300, 1800 and local numbers by time, place and caller. In early access, it also shows which marketing made the phone ring, and uses AI to tell your customers what their callers wanted.
- In the marketInbound Numbers13 · 1300 · 1800 numbers · call routing · call tracking
- At CommStackCommStack NMSInbound numbers platform
- Your customers seeYour brandYour portal, on your domain, with your sign-in page
Call tracking and AI
Know which marketing works, and what your callers wanted.
Two new tools for inbound numbers, opening first to early-access customers. Call tracking credits calls to the ad, search or listing behind them. Call Insights turns recorded calls into a summary, a follow-up list and, for new enquiries, a lead score.
Call tracking (Early access)
See exactly what made the phone ring.
One line of script on your customer's website shows each visitor their own tracking number. When they call, you see the channel and landing page, plus the campaign and keyword from the ad's tags, and the call still rings through the normal call flow.
- Every channel, recognisedPaid search, paid social, organic search, email, referrals and direct visits are sorted automatically from UTM tags, ad click IDs and the referring site.
- Offline marketing tooGive vans, radio, print and directory listings their own number, and their calls land in the same reports.
- Leads and sales by campaignMark good leads and record sale values, then see calls, good leads and sales for each campaign, keyword and landing page.
- Clear attributionEach tracked call shows a High, Medium or Low confidence rating, or Unmatched, with the reason, and a tap on the number counts as the strongest signal.
Illustrative example
Call Insights (AI feature) (Early access)
Recorded calls, summarised and followed up.
Call Insights turns recorded calls and voicemails into a transcript, a plain-English summary and a to-do list, so your customers see what callers wanted at a glance.
- Reasons, outcomes and summariesWho called, what they wanted and how it ended: booked, quote requested, callback needed, resolved or lost.
- Leads, scoredNew-customer enquiries flagged as leads, each with a score out of 100, and the share of leads booked.
- Follow-ups that write themselvesPromises and next steps become tasks with suggested due dates, and voicemails become call-backs.
- The calls worth a listenComplaints, unhappy callers, urgent jobs and missed opportunities go to a review list, each with the reason.
Illustrative example
Live on every account today
Calls by source
Name each number for the ad or listing it's on, and see calls, talk time and the busiest source.Caller locations
Calls broken down by the caller's state and region.New and returning callers
Every caller with their call count and the date of their first ever call.Day and time heatmap
When the phone actually rings, by day and hour.
What's inside · CommStack NMS
Everything your customers need.
The highlights, grouped the way your customers will use them. The full feature matrix is in the partner pack.
Route
- Call flow stepsTime rules, menus, forwarding and more, built step by step.
- Location routingRoute by region, state or postcode.
- Nearest location (Early access)Callers key their postcode and reach the closest branch.
- Caller logicSend mobiles, landlines, withheld callers or numbers you list different ways.
- Flow map and simulatorWalk any number's call flow on a map, by day, time and caller, and see where each call ends up.
Track
- Calls by sourceName each number for the ad or listing it's on and see its calls.
- Website call tracking (Early access)Each visitor sees their own tracking number, so calls are credited to the campaign behind them.
- Channel and campaign reports (Early access)Calls, leads and sales by channel, source, campaign, keyword and landing page.
- Live view (Early access)Visitors on the website, numbers in use and calls as they arrive.
Understand
- Summaries & outcomes (AI feature) (Early access)What callers wanted and how each call ended, for recorded calls and voicemails.
- Lead scores (AI feature) (Early access)New enquiries flagged as leads and scored out of 100.
- Follow-ups (AI feature) (Early access)Promises from each call become a to-do list with suggested due dates.
- Your own questions (AI feature) (Early access)Up to five questions of your own, answered on every analysed call.
Report
- Caller locationsCalls by the caller's state and region.
- New & returning callersEvery caller, their call count and their first ever call.
- Day & time heatmapWhen the phone rings, by day and hour.
- Call recordings (Early access)Listen back to recorded calls in the portal.
Respond
- SMS stepsText callers during the flow.
- Webhooks (Early access)Push call events into other systems.
- VoicemailMessages delivered by email.
- Custom audioYour customers' own greetings and prompts.
Resell
- Account treeResellers and end customers, several levels deep.
- Per-number usage (Early access)Usage for each number, ready to bill.
For partners
Who buys it, and what you control.
See which listings and numbers make the phone ring today and, with website call tracking, which ads and searches.
One national number that reaches the right local team.
Recorded calls summarised, new enquiries scored and next steps turned into follow-ups, with Call Insights.
- Reseller treeResellers and end customers under your account, several levels deep.
- Numbers per customerAssign and move numbers between accounts.
- Per-number usage (Early access)Usage summaries for each number and account.
- Single sign-on (Early access)Drop customers into their portal from yours, with links from the Partner API.
The fine print, under NDA.
Every routing option, number inventory, early-access details for call tracking and Call Insights, and wholesale pricing.
Request the partner pack →Interchanges
Pairs well with.
Point inbound numbers at a hosted PBX, with optional AI analysis of recorded, transcribed calls.
Explore Hosted PBX →Change here forAI Voice AgentsCommStack AI AgentsAnswer inbound numbers with an AI agent when the team can't.
Explore AI Voice Agents →Change here forBusiness SMSCommStack SMSAdd business SMS for the same brands and campaigns.
Explore Business SMS →Partners only
Add Inbound Numbers to your range.
Tell us about your customers and we'll send the partner pack for CommStack NMS.